Make Your Mark
Your logo is what differentiates you from a little over 7 billion people on the planet. It’s your mark. A visual identity that distinguishes you from your competitors and makes a promise of quality and commitment.
It’s one of the toughest designs we do.
Your logo is often used for a period of 5 years or more, and it’s present in every single design and communications your business puts out. It’s a big deal and getting it just right for you is something we invest heaps of time and effort to achieve.
Everything starts with a conversation. We talk to you about what you’re attempting and what you’re hoping to acheive with your business. We talk about the kind of brand archetypes your company most resonates with and we use that to identify the tone and voice of your brand.
The energy and essence of your brand.
From there, it’s off to the drawing board where we sketch out design ideas and begin to transfer a few favourites into Illustrator vector format.
- We embrace ‘Agile’ values and principles as part of our design process and we include you in the design process by getting feedback at each iteration. Sometimes we get it right off the bat but more often than not, it’s a process of discovery.
Once we’ve got it nailed down, you’ll receive your logo in vector format, an EPS file, a PDF file and in JPEG as well as PNG with background transparency.
Once the logo has been paid for, all rights for the logo are passed over to you. We don’t retain design rights, we simply ask permission to be able to use your logo and/or brand artwork in our portfolio and for marketing purposes.
Apart from that, the logo belongs to you as does all design elements in the logo.
The Agile Approach to design and development of your logo ensures that you’re getting rapid iterations and frequent development on your logo progression. We know how tough it can be to wait for weeks before you see anything, and so we make use of a far more integrative approach in our design process.
Logo Design Frequently Asked Questions
A logo costs between R2,950 to R5,000, depending on the complexity of the project. On average, a logo costs R4,000.
It can take anywhere between 72 hours and 3 weeks, depending on the complexity of the project and the number of iterations required. On average, we deliver a logo within 7 days of starting.
Yes, you do. After payment has been received and the logo has been signed off, it’s all yours. We simply ask permission to use the logo in our portfolio and marketing materials.